AI Insights · Timothy · July 2025
Top 5 Consumer Finance Apps on iOS in Latin America: Q2 2025
Explore the performance trends of the top consumer finance apps on iOS in Latin America during Q2 2025, highlighting downloads, revenue, and active user metrics.
In the second quarter of 2025, the top consumer finance applications on the iOS platform in Latin America demonstrated varying performance trends. This analysis, based on data from Sensor Tower, provides insights into downloads, revenue, and active user metrics.
Mobills - Budget Planner from Toro Investimentos Ltda. experienced fluctuations in weekly revenue, peaking at around $23.4K in early May and ending the quarter at approximately $18.7K. Downloads showed an upward trend towards the end of June, reaching about 10.8K. The app maintained a robust active user base, fluctuating between 230K and 290K.
Splitwise saw a notable increase in weekly downloads in late April, hitting a high of 17.8K. Revenue peaked at $12.1K by the end of June, while active users remained relatively stable, ending the quarter at around 247K.
Organizze Budget Planner showed a steady increase in revenue towards the end of June, reaching nearly $9.9K. Downloads were relatively low but consistent, with a slight peak in May. Active users fluctuated, peaking at about 70K in early June.
Wallet - Daily Budget & Profit displayed stable revenue throughout the quarter, averaging around $1.5K weekly. Downloads spiked significantly in early May, reaching over 12K. Active users hovered around 20K, showing a slight decline towards the end of the quarter.
Expense Tracker - MonAi experienced a peak in revenue at the end of June, reaching approximately $2.6K. Downloads surged in mid-June, hitting a high of 6.3K.
For more detailed insights and analysis, visit Sensor Tower's platform.